Instagram is literally a prodigal social platform that made a huge jump from the starting point when it was a trendy niche photo exchanging app mostly showing up with newcoming vintage photo filters. Foods, hipsters, urban shots and beautiful places of nature that's what Instagram was about those days. Today the platform has turned to a world's number one social media giant hence no promotion campaign would miss Instagram's advantage to increase visibility of any service, product, company or individual simply by placing advertising and running a promotion campaign while adhering to the current regulations and strategies. Well, StreamDigic is always happy to offer you the best instruments to boost your promotion efforts.
According to the official statistics, every minute 2 new competitors in your niche register on Instagram! And that' true for every niche! Relax, it's a joke, there's no such statistics but new microblogs nowadays get created way too often. These are individual pages or accounts of various companies. Sure not every blog gets to success on Instagram, but the competition in any niche on the platform got very serious in 2019. Old methods and strategies of promotion are not very efficient for they are known to too many until you are a media celebrity or a world-known brand.
Today you have to create a trendy comprehensive content that would be able to engage various kinds of Insta-users. It means posting great beautiful photos is already not enough to increase your followers, that ship sailed some time ago. This page is about how to promote and develop an account on Instagram to grow popular on this social platform.
What is fundamental about any blog on any platform is the idea. At this point, you have to be sure, why you would spend your time, efforts and resources.
If your future blog matches one of the first two variants the way you should create your visuals and text content to post on your page and your target audience are quite clear from the very start. Here we pass most of the questions about options of creating content for the blog. If you're not sure yet what your page is going to be about, here is the list of the most demanding topics of everyone's interest on Instagram - feel free to choose from it:
There are lots and lots more ideas to start and promote a blog on Instagram with - think over things that inspire you the most and write it down. Maybe you won't catch any idea right away, in this case, think over the most interesting things you wish to learn or just the things you like the most. No matter what you choose, you will have to test and practice on the first steps.
After that figure out what kind of people are going to read you, who are those of your future audience. Being aware of what is their age and where they live is not enough for now. People of the same niche can be completely different, so the content has to match the interest of the exact group you focus to promote your page for.
It's much easier to complete your profile to start promotion and make it dressed for success if the blog's idea and the future audience are already clear to you. You are free to create a new account or to keep running the same one. The biggest thing you have to pay your attention to is your account's name has to match the name of your brand because generally people use the brand's name to search and find an official account on social media after the promotion shows up with first results. This name should short and catchy. If you start a point of sales, it's worth to call your blog with your company's or your niche's name. A personal account is better if you put your name on it. The name of a blog made for advertising has to match its topic as well.
Start editing your profile with tapping the button near your avatar.
Now, create and upload or change your current avatar. It has to match your niche, to reflect the idea of your blog and to be done according to the style of your further publications. The resolution and the quality of a picture used as an avatar have to meet the highest standards. The core function of an avatar is to make a first impression and today's world is all about the appearance, so don't miss the details.
It's time to speak about your Instagram profile's heading. It is the most important parts of making your page able to engage visitors. You have only 150 symbols to introduce yourself to the world and speak over what exactly can be found on this page. And last, but not the least - why it's worth for your visitor to stay and take a closer view on your blog. Usually, it gets filled with the following details:
The handiest way to create it is to write it using a Notepad on your PC or Notes on iPhone. Copy and paste it after you're done. You can add an emoji to each of the items of your description - it is literally a big promotion detail because it highly attracts your visitors' attention.
These are the very basic steps of starting a promotion on Instagram. It may turn a complex and time-consuming process for the most of IG's beginners, so it's worth to some experienced freelance specialist or a company or team to avoid the basic baby mistakes and to score with better results on the start.
If you are at the very first steps of growing an Insta-blog and looking for help or tips or you seek the assistance of experienced professional you are welcome to speak over any question on Instagram promotion one of our managers using the contact form of our site.